The premier casino gaming consulting firm for two generations.


What is Gambatria?


It is a combination of Gambling and Gematria, which is a system whereby numerical values are assigned to letters and/or words. Gematria usually provides two meanings – the ‘revealed’ form which is the straight numerical equivalent of the word and the ‘mystical’ form generally associated with Kaballah (the mystical branch of Judaism that so engrossed Madonna!) This applies to gambling too. Parts of the math are quickly and easily revealed like the payback. Then there are the parts like the strategy and what to expect that take on a more ‘mystical’ flavor.


Elliot Frome


The company was founded by Lenny Frome, who revolutionized the casino by developing the first analyses and strategies for video poker. He also had a hand in developing many of the table games you see on the casino floor. Working hand in hand with inventors by refining the math and strategy, Lenny assisted in the creation of Three Card Poker, Let It Ride, Spanish 21 and Caribbean Stud Poker.

Since 1998 when Lenny passed away, the company has been run by his son, Elliot Frome. Elliot has made his own marks in the industry by helping to launch Ultimate Texas Hold’em Poker, Mississippi Stud, House Money, Boston 7 Stud, Six Card Pai Gow and Imperial Pai Gow.



What's Luck Got To Do With It?

           Recently, a friend of mine posted on Facebook the definition of a "mondegreen."  Apparently this is one of those situations where you hear a friend belting out the wrong words to a song because they sound a lot like the ones that were actually sung.  We've all done it at one time or another.  Today is my turn.  Who remembers Tina Turner's classic song What's Luck Got To Do with It.  Okay, I know the word was "Love" and not "Luck".  But there isn't much room for love in a casino.  Some of you may be surprised to hear me admit that there might be some room for luck in one.

Not Quite Perfect

 This week, I received an e-mail from a reader looking for the strategy for Triple Double Bonus Poker.  My home grown programs do not handle the 'kicker' situation for games like Double Double or Triple Double Bonus Poker, so I could not provide it to him.  If he insists on playing it without the totally correct strategy, his best bet would be to use Double Double Bonus strategy for the most similar paytable as the Triple Double Bonus.  Don't get me wrong, I don't recommend just using whatever is the next best paytable.  Sometimes, the impact may be slight, but other times it might be far more significant.

Risk Reward

            A few months ago, I had the opportunity to observe a focus group that was reviewing several new table games.   My area of expertise is the math and some of the technical constructs of a game.  I have to admit that if I have any weakness in game design it is in getting inside other Player's heads to see the game the way they do.  I like games that require you to think.  As soon as I sit down to play a new game, the math concepts of the game start going through my head and I try to figure out what the strategy is and/or how I would go about analyzing the game to get to that strategy.  In other words, my thought patterns about a new game are probably very different from the average Player.